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Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts
Friday, 11 January 2019

Making the Most of an Opportunity

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By Candy Gourlay Amazingly, my novel Bone Talk was shortlisted for this year's children's  Costa Book Award . Unfortunately (fo...
14 comments:
Friday, 25 May 2018

My Year of Launching Prodigiously

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By Candy Gourlay I am in Book Launch Mode. Here's a gratuitous picture of my two new books. I have written in the past about how t...
7 comments:
Friday, 13 October 2017

Why I changed my mind about Facebook Pages for authors

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By Candy Gourlay For the past two years now, I've been co-running a Boot Camp for debut authors with writing pals Sara Grant  ( Cha...
4 comments:
Monday, 30 November 2015

How To Be Discovered

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By Candy Gourlay Every year I help organise the highlight of my writing year: the SCBWI Conference for children's writers and illustr...
25 comments:
Monday, 3 August 2015

How to Self-Promote Without Losing Yourself in the Process

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By Nick Cross Whether you’re traditionally published, self-published or still trying, the pressure to promote yourself has never been gr...
18 comments:
Monday, 20 July 2015

How to Organize a Book Launch Party

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By Candy Gourlay If you follow me on Facebook, you'll know that I attend a LOT of launch parties. At the spring launch of my pal ...
30 comments:
Sunday, 8 March 2015

Why (Most) Authors Don't Need a Facebook Page.

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By Candy Gourlay If your name is JK Rowling, please ignore this post. Facebook Page : formerly called a fan page, it's for business...
35 comments:
Sunday, 26 January 2014

Social Media: Eight Things We Can Learn from Old Style Journalism

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By Candy Gourlay Well I say 'old-style' because I was a journalist in the eighties and the nineties. This post is about how journa...
21 comments:
Tuesday, 29 October 2013

Just Because Social Media is a Tool Doesn't Mean You've Got to Be A Tool Too.

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By Candy Gourlay Social Media is not the way, the truth and the light. It is a tool. Just a tool. Just because it's a tool doesn...
25 comments:
Monday, 4 February 2013

Being human is the best kind of marketing

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By Candy Gourlay I heard the oddest story about the Nike Just Do It campaign the other day.
28 comments:
Wednesday, 19 September 2012

If everyone's now got a platform how are you going to stand out?

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By Candy Gourlay It was only oh five years ago that I was giving talks advising authors and illustrators to get themselves a platform. ...
37 comments:
Monday, 11 July 2011

Marketing for (Almost) Authors

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By Jo Wyton How much marketing is an author expected to do? How much does marketing cost? How do you go about marketing your book? What th...
12 comments:
Saturday, 29 May 2010

Book signing: say it isn't so!

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When I look into my crystal ball, I can see this happening to me ... oh no! Thanks to Keren for posting this on FB!
3 comments:
Tuesday, 25 May 2010

TALL STORY, the book trailer : how Random House unwittingly commissioned my family to do my video

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Here it is! One of the big themes of Tall Story  ( www.tallstory.net ) is the importance of family, that geography and culture should be n...
11 comments:
Wednesday, 13 January 2010

Online Marketing for Authors: it's about Joy and Luck

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I just read The Joy Luck Club by Amy Tan and what an amazing book it is. I am quite overcome. It's not just the magical writing - it...
4 comments: